More about Our Team

We, at GEMS Flooring are proud of our business and what we stand for. Hard work, values, and honesty is the philosophy behind our company, as well as providing affordable and honest prices. We specialize not just in flooring but in the customer experience. Having to replace the floors in your home can be a stressful process. We are here to be a resource to help you through the process and make sure you are getting the highest quality of service.

GEMS Flooring is the true definition of a family business. The owner, Geoff, started out working on weekends as a kid where he would help lay flooring for his father at Garden State Flooring. His father started Garden State Flooring in 1972 as a small local business. Geoff worked through high school at his father's business to help keep up with the increasing amount of work.

After Geoff graduated with his degree in Aeronautical Engineering, he came home to continue helping his father with the family business. He spent the next few decades learning and perfecting his craft. Garden State Flooring closed in 2008, which meant it was time to start a new operation for Geoff. Geoff's father worked for his father as well but eventually set out on his own. The closing of Garden State Flooring meant it was time for Geoff to do the same. In March of 2008 Geoff opened GEMS Flooring to continue the decades long family tradition.

Geoff, the 4th generation, has over 35 years of experience installing, repairing, and refinishing wood floors. His sales manager, Charles, is 2nd generation, adding over 30 years of experience to the team. GEMS Flooring has decades of experience on our side which means there is practically no situation we haven't seen or successfully dealt with. Call today to schedule a consultation and we will ensure that the process is a pain free as possible for you.